The pumpkin powder features a gentle color range from warm yellow to light orange. It is an ideal natural pigment for puppy/kitten food, pet supplementary food, and wet food packages. Its soft and friendly color tone aligns with the product visual positioning of "pet-friendly", and it coordinates well with the common grain and meat ingredients used in pet food, without causing visual conflicts. During processing, it can stably blend into liquid or semi-liquid matrices such as supplementary food puree and wet food meat paste, while retaining the natural raw material properties of pumpkin, and can strengthen the product image of "natural ingredients" in the ingredient list.